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How Lead Flow Maximises Your Sales
A Lead Flow strategy easily finds you more clients and helps you close more sales on autopilot, leaving you to spend more time working on what you love—your business, your hobbies, or spending time...
The Number 1 Website Mistake
Having reviewed hundreds of websites when conducting audits and figuring out where businesses are leaving money on the table, I've got to ask... Are you guilty of the number 1 website mistake? "Does...
The Freedom Kickstarter Review: A Breakdown of the Revolutionary Copywriting Course
The Freedom Kickstarter review that you didn't know you needed! If you're here, I'm willing to bet you've come across The Freedom Kickstarter copywriting course on either Google or Facebook, and you...
Boost Your Solar Energy Ads: Proven Fixes and Improvements
Even though PPC ads are a powerful tool for increasing leads, not all solar energy ads are created equal. So here’s my roundup of how to improve your solar panel ads conversion rate and attract more...
Supercharge Your Heat Pump Installation Leads
In today's blog, I’ll explain how you can generate heat pump installation leads for your business. Understanding the Heat Pump Market Heat Pump Installation Lead Generation StrategiesSocial Media...
The 3 Line Follow-Up To Boost Sales
The 3 line follow-up is an effortless (some would say boringly basic!) way to follow up with those who have disappeared off the radar after making an enquiry or having a survey completed. Following...
50 Essential Solar Keywords to Boost Your SEO
If you're in the solar energy industry, targeting the right solar keywords with your website will help you stand out from the competition on search engines, attract potential customers and win more...
52 Email Topics to Captivate and Engage Email Subscribers
When it comes to writing to email subscribers, most businesses and business owners really struggle with coming up with ideas of what to talk about. The thing is, you can write about almost anything...
4 Hidden ways to generate more leads for your solar business
In today's blog, I’ll explain how you can generate more leads for your solar business through proven strategies that are easy to implement- yet deliver big results. Hidden In Plain Sight What...
The Best Email To Close An Offer
What do we mean when we talk about the best email to close an offer? Well when a potential customer signs up to your lead magnet, newsletter, webinar, or perhaps finds you through a PPC ad and...
5 Ways to Generate Leads For Solar Sales
So, you’ve got a great product to offer, your installation team is trained and ready, and most likely, you've got bills to pay. Having a trickle of clients may be enough to keep the account in the...
4 Ways to Increase Local Leads for Solar, Heat Pump & EV
Boosting local leads for solar panels, heat pumps, electric vehicle (EV) charger installers, and other sustainable energy solutions with search engine rankings is crucial for driving new local...
Optimise Your Google My Business Listing
In a crowded green tech market where you’re fighting the competition every day, you need to do everything to stand out. That’s why it’s crucial to optimise your Google My Business listing. ...
Sustainable Marketing: 10 Steps to Get Started
Today, it's really important for consumers that the businesses they use care about the environment and society. To build on that, studies have found that most consumers are willing to change their...
The Power of a Marketing Plan for Sustainable Products
So you're in the sustainability sector, selling solutions such as Solar Panels, Heat Pumps, EV Chargers and other supporting products. However, you've noticed new businesses cropping up daily, and...
How To Boost Sales With Email Marketing For Renewables
If you want to boost conversion rates, sell new products to old customers and grow your solar, heat pump, EV charger installation or other renewables business, you should invest in email marketing....
How Qualifying Leads For Your Business Will Save You Time And Money
Ask anyone who runs their own business (particularly if it’s new) what the hardest part is - and they’ll probably say, finding leads. The good news is, there’s a way that you can streamline this...
Why the message your copy delivers should come first
If there is any doubt as to why the message your copy delivers should come first when focussing on your marketing, then consider a mistake made all the way back in 1970. "Alright Fred, you can take...
1 Reason AI is Overhyped – The Truth
AI is overhyped. There, I said it. Is anyone else sick and tired of hearing about it? AI this, AI that. Buy my prompt course. 10x your business with ChatGPT blah blah blah. Yawn. But there's one...
3 reasons why email marketing is best for nurturing leads
Social media marketing is often touted as the ultimate solution to build your business, right? Yet, social media marketing experts are WRONG. Oh harsh words Aaron... But you see, while it makes...