If you’re in the solar energy industry, targeting the right solar keywords with your website will help you stand out from the competition on search engines, attract potential customers and win more local business.
And let’s face it, local business is the goldmine you’re after because you’ll spend less time and money travelling and more time completing jobs and bringing in a profit for your solar business.
That’s why we’ve created a list of 50 Solar Panel Keywords you can use as part of your digital marketing strategy when creating content for your website. When used as part of a robust strategy, these relevant keywords will help you appear at the top of an online search instead of other solar panel installers.
SEO-generated solar business will help you reduce ad spend with PPC providers such as Google Ads, reduce time on social media and mean that you don’t have to fall into the never-ending cycle of buying leads from another company because you’ll be attracting more organic traffic by increasing your monthly search volume.
This means you’ll now have more control over your lead generation. You’ll essentially be winning over your target audience because you appear at the top of their search queries.
So here we go. Here are 50 solar keywords to consider targeting with your website to boost your SEO rankings.
Table of Contents
50 Solar Keywords
General Solar Keywords
General solar energy keywords are essential for attracting potential customers who are interested in learning more about solar energy. These keywords cover a wide range of topics, from how solar panels work to the benefits and drawbacks of solar energy installations. By incorporating these keywords into your website content, you can establish yourself as a reliable source of information and increase your chances of converting visitors into customers. Additionally, long-tail keywords can help you target specific customer queries and stand out from the competition in the solar energy market.
- Solar energy questions
- Solar power
- Solar panels
- Solar system installation
- Residential solar panels
- Commercial solar solutions
- Solar panel costs
- Solar Cell Incentives
- Solar panel installation
- Solar energy for home
Local Keywords
When solar panel companies want to attract customers in their geographic location, using local keywords related to solar energy is important. These solar energy keywords can help improve search engine rankings and drive targeted traffic to your website. Utilising local keywords can help establish credibility, increase visibility, and ultimately increase market share for solar companies looking to grow their customer base.
- Solar installation near [Your City/Town/County]
- Solar panels in [Your City/Town/County]
- [Your City/Town/County] solar energy batteries
- Solar energy companies in [Your City/Town/County]
- Solar installation services [Your City/Town/County]
- Best solar panel installers in [Your City/Town/County]
- Solar power installation [Your City/Town/County]
- [Your City/Town/County] solar installers
- [Your City/Town/County] solar panels
Specific Solar Solutions
Specific solar solutions keywords focus on targeting customers interested in specific solar solutions. These keywords can include phrases like “residential solar panels,” “commercial solar solutions,” and “solar batteries.”
- Off-grid solar systems
- Portable Solar Panels
- Solar energy systems
- Solar battery storage
- Solar roof
- Commercial solar panels
- Industrial solar power
- Solar energy for agriculture
- Solar panel maintenance
- Cost of solar
Educational and Informative Keywords
Here, the focus is on educating potential customers about solar energy and technology through the use of educational and informative keywords. The goal is to provide valuable information about the costs associated with solar installations, the benefits of solar energy, and the overall process of switching to solar power.
- Solar energy pros
- How do solar panels work?
- Solar power savings calculator
- Energy consumption
- Financing solar panels
- Solar panel efficiency
- Renewable energy advantages
- DIY solar panels
- Solar energy for beginners
- Environmental benefits of solar
Trend and Niche Keywords
By leveraging these trend and niche keywords, you can create targeted content, optimise your website conversion rates, and run effective Google Ads campaigns to reach potential customers interested in solar energy solutions. Use Google Analytics to track the keywords you are ranking for and inform you of keywords you might not be targeting through your content.
- Solar water heater
- Solar energy tax credits 2024
- Average cost solar
- Renewable energy solutions
- Solar panel price
- Energy independence with solar
- Transition to a solar energy home
- Future of solar power
- Solar energy stocks
- Solar panel lifespan
- Cost-effective solar solutions
Conclusion: Increase Your Online Presence and Solar Leads With SEO
In conclusion, incorporating the right solar keywords into your solar marketing can have a significant impact on your search engine optimisation strategy. By targeting these essential keywords, you can increase your visibility, attract potential customers, and ultimately grow your solar business with focussed solar marketing.
Remember to focus on both local and industry-specific terms and answer common questions to ensure you capture the attention of your target audience. With these 50 keywords in your arsenal, you’ll be well on your way to boosting your SEO, Google Ads campaigns and driving more traffic and solar customers to your website.
Need Help?
Are you lacking the time, resources and patience needed to create relevant content for your website and solar marketing as a whole? Quality content marketing that not only brings you relevant traffic and high-quality leads but also converts?
If so, then would it make sense to have a consultative discussion on what you should be doing to improve your lead generation and, if needed, how we could do it for you with a custom SEO strategy and the associated educational content? Yes.
Then get in touch here, and we can have a friendly no-pitch chat.
